Become a StoryBrand Certified Guide Today!

You love the StoryBrand Framework, why not help clients clarify their message and create marketing that works? Execute marketing, or charge a retainer to help clients with strategy.

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Get the confidence you need to charge more for your marketing. Let us train you.

As a StoryBrand Certified Guide, You’ll Finally Be Able To:

Charge a retainer for fractional CMO or strategy services

Attract high-quality clients

Charge more for your services

Get consistent results for your clients with a proven framework

Exclusively represent the StoryBrand Framework

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What’s Included…

Certification & Training

After the 2-day certification training, you’ll become an expert in the StoryBrand Marketing Framework, a tool used by millions of businesses, including some of the world’s top brands.

You’ll finish with:

  • A StoryBrand Certified Guide badge to boost your credibility

  • A license to use the StoryBrand Framework with clients

  • The tools to lead workshops, guide business owners, and deliver messaging that gets results

  • A step-by-step plan for growing your business over the next 12 months

StoryBrand Tools & Resources

We’ve done the hard work for you so you can focus on delivering value to your clients.

With your certification, you’ll get:

  • A free StoryBrand.ai account to generate client-ready marketing assets in minutes

  • A Product Guide that outlines how to package and price your offers

  • Ready-to-use teaching materials like keynotes, workbooks, and slide decks

  • Plug-and-play marketing assets like lead generators, email campaigns, and websites

These tools save you time, help you look polished, and give your clients a highly valuable experience.

Exclusive License to Use StoryBrand

When you’re certified, you’ll have an exclusive license to use the StoryBrand Framework with your clients, including StoryBrand.ai.

This gives you legal rights and exclusive access to:

  • Lead live private or group workshops using StoryBrand assets

  • Offer fractional CMO or strategic consulting packages

  • Use the AI platform as part of your paid services

  • Brand yourself as a StoryBrand Certified Guide with full authority

This license sets you apart in the marketplace and opens doors to the millions of clients who already know and trust the StoryBrand name.

12 Weeks of 
Personalized Coaching

Right after certification, you’ll join our 12-week onboarding program, a small group coaching experience designed to help you hit the ground running.

You’ll get:

  • Personalized guidance from an experienced StoryBrand Guide

  • Custom feedback on your offers, pricing, and marketing

  • A step-by-step action plan to land more clients fast

  • Ongoing 2x/month live growth coaching calls (for the remainder of your first year)

  • Access to additional advanced trainings that deepen your expertise in the framework

You won’t just get certified, you’ll get supported and mentored as you launch and grow your business.

A High-Energy Community

You’ll join a private, high-energy community of marketers, consultants, and business owners who support each other with referrals, collaboration, and encouragement.

You’ll gain access to:

  • The private StoryBrand Circle community

  • Peer support threads and discussion spaces

  • Exclusive invites to advanced trainings and networking events

You’ll be surrounded by people who speak your language, want you to win, and share what’s working.

Get Clients Through Our Directory

After completing your training and onboarding, you’ll be featured in the StoryBrand Guide Directory on MarketingMadeSimple.com and HireaCoach.com, where thousands of business owners go to find marketing help.

This directory is your shortcut to credibility and a steady flow of potential clients who are already familiar with the framework and ready to hire.

Training Dates

Virtual Training
September
3
4

In-Person Training
October
8
9

2-Day Training Agenda

  • 9:00am – Training begins: Introduction to the certification & the StoryBrand Framework
  • 12:00pm – Lunch break
  • 1:00pm – Training resumes: How to create a StoryBrand Messaging & Marketing Campaign
  • 5:00pm – Training wraps for the day

  • 9:00am – Training begins: Wrap up how to create a Messaging & Marketing Campaign & start group assignments
  • 12:00pm – Lunch break
  • 1:00pm – Training resumes: Finish group assignments and discuss your next steps as a StoryBrand Certified Guide
  • 5:00pm – Training wraps for the day

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    This is what success looks like

    $10,000

    client closed on a discovery call

    7 Clients

    in your first 3 months

    10X

    revenue in 6 weeks

    $36,000

    client landed after applying coaching feedback

    $6,000

    revenue jump in your first month

    $12K/Month

    in recurring revenue within 10 months

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    12 Month Plan

    First 30 Days

    • Get certified
    • Join your onboarding group
    • Launch your flagship offer

    Month 6

    • Land high-value clients
    • Refine your pricing
    • Start delivering incredible results

    Month 12

    • Scale your business with new offers
    • Join advanced trainings
    • Get referrals
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    This Certification is For…

    Marketing Professionals

    “When I became certified, that first year my business grew 570%. I was blown away. A lot of it came from learning how to price my offers, and a lot of it came from understanding how to implement the framework and give more value to my clients. It's been invaluable to me.”

    Britt Rayburn Britt & Co Studio
    Freelancers & Consultants

    “Within just 6 weeks of completing my certification, I 10x'd my revenue and was able to pay off the investment in my certification entirely. Joining the StoryBrand community was the best decision I’ve made for my business.”

    Audrey Stewart Marketing Consultant
    Coaches

    “It’s added a whole new stream of income to my coaching business. I used StoryBrand.ai on a discovery call and walked away with a $10K client. The certification let me lean in, show my value, and deliver a year’s worth of content in one evening.“

    Josh Hull Business Coach
    Agency Owners

    “I can hardly believe this is true: we doubled our revenue and increased profit by 30%, all since my certification in December.”

    Amanda Garcia ColorWord Creative
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    What Others are Saying

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    How to Get StoryBrand Certified

    Schedule a Call

    Fill out the short form to book your call and make sure the program is a good fit.

    Get Certified

    Join the 2-day live training to master the StoryBrand Framework

    Grow Your Business

    Use your certification to land clients, deliver results, and increase your revenue.

    Schedule a Call

    Watch Julia’s Story

    From Insecure and
Struggling to Confidently Growing a Profitable Marketing Business

    Julia Block Pearson struggled with confidence in her marketing business. She was unsure if her strategies would work, so she undercharged and made just enough money to get by.

    But everything changed when she found StoryBrand. Now, she leads a successful team of 11 people, enjoys a balanced life, and earns a lot more money.
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    Pricing

    Your Investment

    $999 / month for 12 months

    See All Payment Options
    • 2-day live certification training with Donald Miller & the StoryBrand team
    • Official StoryBrand Certified Guide badge
    • License to use of the StoryBrand framework and StoryBrand.ai with clients
    • Ready-to-use teaching materials like keynotes, workbooks, & more
    • Plug-and-play marketing assets for your business
    • Product and pricing guide so you know what to charge
    • 12-month program to build your business
    • 2x month live small group growth coaching calls
    • Exclusive invite to our annual in-person Summit
    • Free StoryBrand.ai account
    • 12 weeks of onboarding support with expert guidance
    • Access to additional trainings focused on StoryBrand
    • Access to private StoryBrand Certified community
    • Listing in our directories to help you land clients

    On average, StoryBrand Guides who complete the certification recoup their full investment in the first 50 days.
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    The StoryBrand Framework is Used by the World’s Top Brands Plus Over 10,000 Small Businesses

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    About Donald Miller & StoryBrand

    Donald Miller is the CEO of StoryBrand and Coach Builder. He’s the creator of the StoryBrand marketing framework, which has helped millions of businesses clarify their messaging.

    His marketing secrets are used by some of the world’s top brands including TOMS Shoes, TREK Bicycles, and Berkshire Hathaway.

    Don’s bestselling book, Building a StoryBrand, has sold over 1 million copies and continues to be one of the most trusted resources for marketers and business leaders around the world.
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    Schedule a Call to Become a StoryBrand Certified Guide

    Enter your information below to schedule a call with a member of our team. We’ll help you determine if the StoryBrand Guide certification is right for you.