Coach Profile / Libby Tedder Hugus

Meet the Mental Fitness Coach Ending Burnout for Million-Dollar Business Owners

Picture this:

You’ve built a million-dollar business and everyone thinks you’ve “made it.” But every morning, you wake up already exhausted. You’re successful on paper, but something inside your head won’t stop spinning.

That was exactly the problem facing a 40-year business veteran when he approached Libby Tedder Hugus of Resonate Coaching in early 2024.

“You’re doing coaching now? What is that about?” he asked.

After hearing Libby’s elevator pitch, his response was immediate: “I need you. When can we talk?”

Only months later, he would describe Libby’s coaching as something that “helped me solve problems that I could have used 40 years ago.”

This is the reality for Libby’s clients. They’re successful business owners who’ve mastered everything except their own mind. And that’s where Libby comes in.

Why Niching Down Unlocked Her Dream Clients

Libby works with business owners and visionary leaders who are stuck but motivated. Most of her clients are founders, managers, and C-suite leaders who have scaled their companies to the million, five million, or even ten million dollar mark. But despite all their success, something still feels off.

They’re burning out.

Libby helps these high-performers stop wasting energy on overthinking, self-doubt, and stress so they can unlock what she calls their “sage brain” and finally find their flow.

Libby’s Secret Weapon: Mental Fitness

Libby specializes in a science-backed approach called mental fitness.

Her go-to metaphor?

Think of it like the moment you find yourself pushing on a pull door you’ve walked through a hundred times. You’re using the wrong type of energy and you don’t even realize it.

Mental fitness teaches clients how to “pause, adjust, and pull.” It’s a way of re-training the brain to shift out of stress-driven autopilot (“saboteur brain”) and into calm, focused clarity (“sage brain”).

Libby has a few notable certifications under her belt. She’s ICF-trained and certified in Positive Intelligence, a research-based methodology developed by neuroscientist Shirzad Chamine. Most of her clients begin with an eight-week intensive, then continue on for 3, 6, or 12-month engagements where she helps them:
 

  • Understand their personal “saboteur” patterns
  • Identify which mental “apps” are draining their brain’s battery
  • Rewire their thinking to activate their natural inner wisdom

    • Combining Mindset + Business Strategy to Add Value

    Most client engagements start with a mental fitness foundation. Then, as clients start seeing results, Libby layers in other tools to help them build sustainable momentum.

    As a Small Business Flight Plan Certified Coach and Full Focus Planner Certified Coach through Coach Builder, she offers a unique blend of mindset and operational strategy.

    Some clients come back asking for help with business systems, strategic planning, or time management—and Libby has the credentials (and passion) to guide them through it all.

    Unexpected Wins: The Power of Mental Fitness in Action

    One of Libby’s most transformative client success stories involves Jai, a high-level leader in an intergovernmental justice organization and parent of twin kindergarteners.

    Jai came to Libby feeling overwhelmed and isolated, caught in a mental loop believing she alone could solve every problem she faced as both a parent and organizational contributor.

    Through Libby’s mental fitness coaching, Jai learned to recognize when her “saboteur brain” was pushing when she needed to pull. Her classic pattern of avoiding workplace conflict (stemming from feeling over-controlled in other areas) was actually creating the opposite of her desired outcomes.

    Jai now uses her “sage voice” to talk herself off the ledge of over-control and avoidance, leading to better relationships with coworkers and more effective leadership in her organization.

    Why She Chose Coach Builder

    When Libby discovered Coach Builder, she was searching for a CRM. What she found was a whole ecosystem: “a CRM, a community, and a certification… actually 2 now!”

    Coach Builder gave her the tools to automate and professionalize her business, but it also gave her something more: a simple, powerful framework to grow as a coach.

    “Coach Builder simplified the steps. Just do these 8 things, and the business will work.”

    Now, Libby continues to build her practice through a mix of genuine relationship-building and ever-improving marketing funnels. She shows up for her clients with deep curiosity, strategy, and the belief that discipline is devotion to your future self.

    What’s Next for Libby

    Libby isn’t just building a business. She’s building a movement for more conscious leadership, one client at a time.

    And thanks to Coach Builder, she’s doing it with a system that works, a community that inspires her, and a growing toolkit of frameworks that help her clients experience real transformation.

    What You Can Learn from Libby’s Success

  • Pick one main specialty, others become extras
  • Build systems early to save time later
  • Use your unique story to stand out
  • Focus on relationships while building marketing
  • Discipline is devotion to your future self

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    Ready to professionalize your coaching like Libby did? Coach Builder provides the frameworks, structure, and community support to transform your knowledge into a scalable coaching business.